Salesforce is a leading CRM (Customer Relationship Management) software which is served form cloud. It has more than 800 applications to support various features like generating new leads, acquiring new leads, increasing sales and closing the deals. It is designed to manage the organization’s data focused on customer and sales details. It also offers features to customize its inbuilt data structures and GUI to suit the specific needs of a business.
Salesforce started as a cloud based solution for CRM. CRM stands for Customer Relationship Management. It involves managing all aspects of relationship between an organization and its customers. For example, the contact details of the customer, the deals that are in progress or already completed, the support requests from a customer or a new lead from a new customer. Beyond the customer related information, it also involves storing and managing the details of the people and the concerned department from the seller organization that is managing the customer’s account and needs. This makes it easy to manage and enhance the relationship with the customer and hence better growth for the organization.
Following are the reasons what makes Salesforce one of the favorite frameworks to build apps:-
This feature helps in quickly finding experts who can help in closing a deal based on customer queries and feedback. In short, it helps in bringing in a collaborative effort to engage an entire team in the deal and make the deal happen.
World’s #1 CRM:
Integrated platform, AI, app development, best in class apps
Fast Time to Value:
Ease of design and implementation at speed with high ROI.
Sales Performance Management:
It provides a metric-based goal setting, and also continuous feedback and rewards and recognition for the sales team. This helps in enhancing the performance of the sales team.
Trailblazer Success and Community:
96% of customers say they met or exceeded ROI expectations